Guide
Criminals are taking advantage of the shift to online transactions to attack vulnerable individuals and businesses. Even with prevention measures in place, a typical organization loses 5% of its revenue to fraud every year. While fraud prevention is critical to businesses, increased security measures often result in poor customer experiences, causing high session abandonment rates and lost revenue.
Ideally, fraud prevention adds no friction to the majority of user sessions while effectively protecting the organization from fraudsters. To achieve this, fraud prevention must be fully integrated into the customer journey. Fraud tools combined with identity tools can effectively determine whether users are criminals and take targeted action.
Read on to gain a deeper understanding of:
The changing fraud landscape
The fraud prevention process and available counter-fraud tools
The relationship between fraud prevention and the customer experience
The path to a dynamic counter-fraud strategy